Okay, maybe Oprah won’t welcome you with open arms onto the pages of her magazine, but you’ll still want endorsements from influencers before your book hits the shelves. BookBub and others have shown book descriptions featuring blurbs by reputable authors receive 30% higher click rates on selling platforms, so it’s a definite plus, particularly for…
Tag: book blurbs
The Dreaded Blurb
My publisher has a policy where they won’t start the editing process until you’ve finished the art memo and a promotional worksheet for your book. The worksheet includes writing a blurb. In the old days (sigh) my editor or someone in the marketing department wrote my blurbs. I still had to come up with the…