Writing Productivity–How Do You Improve It?

I came away from the Colorado Gold enthused and energized from being around other writers, the only people who truly understand that part of my life. Even the best friends and closest family members don’t really get it, unless they’re also writers. I also came away with the realization that I have to find a way to be more productive. I’m convinced all the great marketing in the world is of no use if you don’t publish frequently and consistently.

Not only have I’ve heard this write-faster, publish-faster refrain on writer blogs and at conferences, but I’ve seen evidence of its truth in my experience maintaining a library fiction collection. I’m currently weeding, culling out books that haven’t checked out in four or more years. The majority of books I weed are either one-book wonders or older books that may have checked out well in the beginning, but now just sit there because the author hasn’t released anything new.

Facing this “inconvenient truth”, that I need to finish books faster, I’ve struggled to find ways to increase my productivity. It seems there are two strategies: to spend more time writing and/or, to write faster.

One way to spend more time writing would be to spend less time on email loops and social media. The downside of this plan is that if I give up on the relationships and contacts I’ve built on-line, I won’t have anyone to help me market when I finally do have a book published.

Another idea I had was to change my writing schedule to give myself more productive time. I’ve always written in the mornings. But that inevitably seems like the best time to work on social media. If I wait until evenings after work, I tend to miss things. But maybe I could write at night. I used to do this, especially once I got deep into a book. So, that’s something to pursue.

Then there’s the idea of writing faster. To do this, it seems like I need to change the way I write. I believe I used to write faster, before I was so conscious of the mistakes I was making. My rough drafts these days are usually not that rough, at least in term of the writing. Although I sometimes leaves holes for names, research terms, or information I don’t want to look up right at the moment, my first drafts are fairly clean and detailed. That’s the reason I’ve never participated in NaNoWriMo. The idea of super-fast writing and just getting words on paper seems impossible to me. While I don’t carefully craft each sentence, I do try to make sure my sentences vary in structure and length, as well as editing out my known over-used words and other bad habits.

But maybe I’m taking too much time crafting my prose the first time around. Maybe I should let myself write a little sloppier, in the interest of getting through the first draft faster.

You could argue that that self-editing has to be done at some point, so it all comes out in the end. While that is true, because I plot as I write (Stupid, stupid, I know; but plotting never works for me), taking time to craft my prose slows down the development of the story, which makes the whole first draft take longer. So, one of my strategies to get faster might be to stop self-editing as much. Simply get the story down and worry about the details later.

These are my ideas for trying to increase my writing productivity. I’d love to hear from other writers. How about you, what strategies do you use to get yourself to the end of a book quickly?

Of course, as I ask this, I wonder if the truly productive authors maybe don’t take the time to read writing blogs!

Getting to Know You: The RMFW Q&A Project #7

The Getting to Know You Project is intended to introduce RMFW members with short responses to three questions, a photo, and a few social media links if available. If you would like to participate in the project for future months, please email Pat Stoltey at blog@rmfw.org

Jamie Ferguson

Website & blog: http://jamieferguson.com
Facebook: https://www.facebook.com/jamie.ferguson.author
Twitter: https://twitter.com/jamie_ferguson
Google Plus: https://plus.google.com/+JamieFergusonAuthor
Goodreads: https://www.goodreads.com/jamieferguson
Pinterest: https://www.pinterest.com/jamieauthor/
Instagram: https://www.instagram.com/jamie.ferguson.author/

2016_Jamie Ferguson1. We know the who (that's you), so will you give us the what, why, when, where, and how you write?

I write because I love writing. To me, crafting a story is like creating a sculpture. Sure, at times it’s hard work, but writing is by far the most rewarding type of work I’ve ever done.

My writing is very character-focused. I love to dig into what my characters think and feel. I primarily write contemporary fantasy and historical fiction, but I focus on writing compelling, character-based stories regardless of what genre they fit in.

I try to work on something writing-related every single day. This helps me keep my head in the game. For example, if I need a break from a manuscript I might work through a few lessons in a class, research something for a future project, or make progress on one of the many administrative tasks on my list. My favorite writing spot is sitting on the couch, with my dogs nearby to keep me company.

2. What is one fun thing few RMFW members know about you?

I have several forms of synesthesia, including the kind where numbers, letters, and words have associated colors and feelings. And yes, this does come into play when I’m naming characters in my stories.

3. What is your most favorite non-writing activity, the one that gives you the greatest joy?

Spending time with my dogs. I have two border collies who I take hiking, train/compete in agility with, and of course we spend a lot of time playing fetch. A LOT of time...


Mary Gillgannon

Website: http://www.marygillgannon.com/
Facebook: https://www.facebook.com/mary.gillgannon
Twitter: https://twitter.com/MaryGillgannon
Goodreads: https://www.goodreads.com/author/show/956290.Mary_Gillgannon
Google+: https://plus.google.com/110101925775202977316/posts

2016_Mary Gillgannon1. We know the who (that's you), so will you give us the what, why, when, where, and how you write?

Although I’ve been an obsessive reader since grade school, it wasn’t until I started working at a library and discovered the historical romance genre that I dared to believe I could write a book. My first “office” was a tiny corner of our family room. I wrote mostly in the mornings on weekends and after my kids went to school and before I had to go to work. I now have a beautiful upstairs office that I share with a dog and three cats. I still write best in the mornings, despite not being a morning person at all.

2. What is one fun thing few RMFW members know about you?

As a teenager, I was obsessed with Jim Morrison of the Doors, and I credit a lot of my literary background to his influence. My obsession lasted into adulthood and right after college I moved to L.A. and lived in tiny apartment on Venice beach. Great atmosphere for writing poetry, but as a woman, I found L.A. a very scary place. I decided my dream life was elsewhere and moved back to Wyoming and married my boyfriend from college.

3. What is your most favorite non-writing activity, the one that gives you the greatest joy?

Although I still love reading and have become rather fanatical about gardening, my real passion outside of writing is travel. I’ve made five trips to various parts of the British Isles, including four visits to Wales, my spiritual homeland. I’ve also enjoyed “winter break” trips to Mexico, Belize and the West Indies. Travel feeds my creative spirit, offers research opportunities and fuels story ideas.


Janet Lane

Website: http://janetlane.net/
Blog: https://janetlane.wordpress.com/ and RMFW Blog
Facebook: https://www.facebook.com/janetlaneauthor
Twitter: https://twitter.com/janetlaneauthor
Goodreads: https://www.goodreads.com/author/show/15418008.Janet_Lane

2016_Janet Lane1. We know the who (that's you), so will you give us the what, why, when, where, and how you write?

I write "History, made passionate in medieval England," aka historical romance and women's fiction. It's my passion because I firmly believe that "Amor vincit omnia" -- Love conquers all. I love exploring relationships and making the impossible, possible through my characters. My favorite reviews mention that my writing transports them to my story worlds and makes them care for my characters. I write from my home office at an elevation of 8,300 ft. in Morrison, frequently crashing my husband's home office (better view), and wherever my MacPro and I travel.

2. What is one fun thing few RMFW members know about you?

I directed my community's annual musical production for 22 years, and I ran away from home at 6, 12, and 14. Oh, and my husband, John, and I were married at the Renaissance Festival.

3. What is your most favorite non-writing activity, the one that gives you the greatest joy?

Must I choose one? I love to ski, spend time with my family and new grandson, and play tennis. And I love good treasure finds at estate sales and consignment stores.


Cindi Myers

Website: http://www.cindimyers.com/
Facebook: https://www.facebook.com/CindyMyersauthor
Twitter: https://twitter.com/CMyersTex
Goodreads: https://www.goodreads.com/author/show/24560.Cindi_Myers

2016_Cindi Myers1. We know the who (that's you), so will you give us the what, why, when, where, and how you write?

I write romance and women's fiction -- right now I'm writing Romantic Suspense for Harlequin Intrigue.

I write stories because I can't NOT write them. I've been making up stories as long as I can remember. It's part of who I am. (And I've been making a living as a full-time writer since 1997, so if I quit now I'd have to go out and get a "real" job. At this point, I am woefully unsuited to the corporate world.)

When -- since I produce 6 or more books a year and have for years now, you could say I write all the time. I do try to keep to a 5 day a week schedule.

Where -- I have a lovely office in my home on the Western slope of Colorado -- Ridgway. The window over my desk looks out onto my yard. But I also write at retreats, on camping trips, on the sofa, on my front porch -- wherever.

How -- I'm a plotter. There's still lots of room for surprises and innovations along the way, but I like the security of having a road map.

2. What is one fun thing few RMFW members know about you?

I was once the only woman employee at an all-gay-male travel agency. Talk about a fun bunch of guys!

3. What is your most favorite non-writing activity, the one that gives you the greatest joy?

You're only going to let me choose one? Well, I never could follow rules (that non-corporate thing). I love to garden and grow vegetables, flowers and fruit.
I also love to sing and sing in two choirs here on the western slope.

Many thanks to Jamie, Mary, Janet, and Cindi for volunteering for the Getting to Know You Project. If you'd like to participate in future GTKY posts, please email me at blog@rmfw.org

On Reviews

An author friend recently thanked me for posting an Amazon review for her latest book. “How do you always know when I’ve reviewed your books?” I asked. “Because I read my reviews,” she answered. “All of them?” “Yes.”

I’m the opposite. I seldom read my reviews. I might occasionally check my star rating and the number of reviews I’ve received. Or even glance at the first few when my book comes out. But after that, I avoid them.

I’ve put some thought into why my friend and I have such different approaches to reviews. Maybe it’s because my friend is a very non-controversial writer. She writes inspirational romances, and her books are what are called “gentle reads”. They’re never going to offend anyone, or provoke strong reactions. I can be a very polarizing writer. For example, when I entered my latest historical romance in the RITA, I got scores back of 1, 2, 3, 4 and 5. Readers' responses to my books tend to be all over the place.

Since the beginning of my career, my books have gotten mixed reviews, and I’ve come to accept there are aspects of my world view and creative vision that are a bit different from that of most romance writers. I also have a very distinctive voice, which draws some readers in, while turning others off. I can’t change either of those things. And so I seldom read reviews, because a lot of the time it’s my voice or my story vision that the reviewers are reacting to, and their opinion, good or bad, isn’t going to be helpful.

In contrast, my friend reads her reviews to discover what readers like and don’t like in her books. The idea is to figure out how to write a better, more compelling book next time. It’s great when a reviewer gives you something specific that you can process and use in the future. But a lot of the time, that’s not what happens. Many readers don’t analyze what they didn’t like. They simply express their emotional reaction to the book.

Professional reviews are another matter. I read a lot of them in my job ordering fiction for a library. Professional reviewers tend to discuss both the good and bad aspects of a book. When they are critical, they tend to criticize specific things. They will mention slow pacing or tired tropes, clichéd characters or awkward prose, things like that. They also tend to balance negative things with a disclaimer, like “Despite the over-the-top action and lack of character depth, urban fantasy readers will be pleased”. Or, “Her (the writer’s) fans will find what they’re looking for.”

In those cases, the reviewer is recognizing that even though they didn’t like the book, there is still going to be demand for it. For someone like me, who is purchasing books for a library, that’s very helpful. I can’t simply buy the books that get the best reviews. I have to buy the books that the patrons at the library where I work want to read. And trust me, those aren’t always the ones that get the best professional reviews.

Despite my resistance to reading reviews of my books, I have to admit reviews have influenced my writing. I’m currently rewriting a book that was published almost fifteen years ago. As I rewrite, I’m conscious of the fact a fair number of the reviews of the original version found my heroine unsympathetic and cold. This time around I’m trying to make her more appealing. I’ve not only tried to get inside her head more and better reveal her psychological state, I’ve actually changed the plot so her actions aren’t so frustrating to the reader. I’m trying to make her less flawed and more “heroic”.

Bear in mind, it’s taken me fifteen years to get to the point where I can do something positive with those negative reviews. And that’s the thing you have to be careful about. Bad reviews can be devastating. They can demoralize you to the point that you feel like giving up writing. Or, they can push you to make changes that don’t play to your strengths as a writer. You have to remember that for every reader who dislikes a certain aspect of a book, there may be another one who loves that very thing. There are books I find plodding and dull, while other readers see them as beautifully crafted and complex. There are books that bore me because the characters seem shallow and uninteresting. But other readers don’t care because they’re focused on the action and suspense.

Over and over we’re told that a review is only one person’s opinion. And that truly is something to keep in mind. If that opinion helps you write a better book next time, then maybe it’s a good review, even if it is critical of your work. But if it does nothing except ruin your day, then it really is a bad review.

How about you? Do you regularly read your reviews? Do they influence your writing?

The Trouble With Muses

A fellow author shared an in-depth look at her writing process on her blog. It was so methodical and logical. I was overwhelmed with envy. All of you writers who can plot and outline and plan—you don’t know how lucky you are. I’ve tried to do those things, but I’m always thwarted by my muse.

My muse doesn’t care for plotting and all that boring stuff. She prefers to follow her instincts. Because of the hundreds of books I/she has read over the years, my muse figures she knows how stories work and can create them without all that plotting crap.

Most of the time, I can’t really argue with her. I’ve published sixteen books and finished drafts of several more. So obviously, her way works…sort of. But there are times I get frustrated with her and can’t help wondering: If my writing process was more organized and structured, would I not be only more productive, but also more successful?

Because not only am I at the mercy of my muse in terms of the creative process, but also when it comes to what book I write at any given time. If not for her, I’m certain it would be easier for me to write the books that would advance my career. Instead of bouncing around from sub-genre to sub-genre, I could keep going in the same one, or write the books in a series one after another instead of having gaps of years between them.

Even though she’s made me what I am as a writer, my muse can be aggravatingly arrogant. Not to mention capricious, moody and stubborn. And she’s getting worse as she gets older. It used to be a lot easier to control her. In the past I sometimes insisted she get to work on a certain story. Forced her to help me write books that weren’t really what she was interested in at the time. Now, granted, those were not my most successful or best-reviewed books. But at least I had the illusion of being disciplined and responsible in terms of my career. Now if I tried to make her work on a book she had no interest in she would just laugh at me, or go off and sulk.

And the truth is, without her, I can’t create. I can write blog posts and letters and even blurbs. But I can’t write fiction. No short stories or novels. For that I need her. And she knows that. Knows I’m at her mercy and without her, I’m someone who’s literate and can put words together but who lacks the creative spark to tell stories and make them come to life.

My muse doesn’t ever seem to get older or mature. She remains a stubborn, bratty child. Because that’s what she is, my childish self. Before I grew up and learned to pay attention in school and do what I was told. She is the daydreaming, fanciful child inside me. The one who spent hours in imaginary play, alone, outside in the Midwestern countryside, spinning stories in my head and sometimes telling them to myself out loud, with no one to listen but the birds and butterflies and caterpillars and the flowers and the trees.

I grow older, and hopefully, wiser. But my muse doesn’t. She remains frozen in time. With all the gifts of her childish outlook and all the flaws. I can’t tame her or make her mind me. I’ve learned not to try. And so I coax and nudge. I coddle and indulge her. Anything to keep her by my side. Without her, there’s no magic. No creativity. I’m just a boring, ordinary…adult.

The Good of the Whole

I’ve been gardening for about ten years. In the beginning I started with easy plants, varieties that thrive in the Rocky Mountain climate without much effort. But I wanted more. So, I kept adding things. Species that are more difficult to grow, but better fulfill my vision for my garden. Every year there is some color or height of plant my garden seems to need.

But I only have so much space and my garden is getting terribly crowded. Something has to come out before I add anything more. It’s a tough decision. How do you uproot a plant that is lovely and thriving to replace it with something else? It’s seems so harsh.

2016_Gillgannon_gardenWhat will it be? Which plant gets to live and which plant gets weeded out? I consider color. I love purple, but a good share of my garden blooms in that hue: dame’s rocket and columbines, hardy geraniums and delphiniums. With all that purple, the lavender haze of cat mint and sage seem like too much. These are some of the first perennials I planted and they’ve gotten huge, three and four feet wide. I prop them up with low fencing, trying to keep them under control. But something has to give.

I make my decision. It will be the sage. I will dig them out. Not to die, but to pass on to my friend who lives in the prairie/mountain landscape west of town. She has a whole hill to cover with tough, durable species.

Why the sage, and not the cat mint? Well, my cats, non-ironically, like the cat mint, and spend quite a bit of time rolling around on it early in the season. Later, the cat mint will attract bees by the dozen, until the plants come alive with swarming pollinators: honeybees, bumble bees and the occasional swallowtail butterfly.

Writing can be like gardening. (You were wondering when I would finally mention writing, weren’t you?) It’s difficult to pull up and discard a whole subplot. But sometimes the story gets too crowded, and you have to think long and hard about what drives the book. What is its essence? Are there scenes that seem repetitious? They may be tight and functional in and of themselves, but do they make the book better?

I write like I garden, randomly adding things, following a plot-line or story arc to see where it goes. But sometimes it gets too rambling, and I know I have to cut. I have to make my decision the way I do when gardening. What fulfills my vision? What can I do to make my garden/book better? What can I take out and not really miss?

Words, sentences, plotlines. They’re alive, blooming, full of possibilities. So hard to dig them up and discard them. But I have to remember the whole garden. The book. The story. That’s what other people see. What they read.

A bit wrenching, but it has to be done. There. Gone with a click of the mouse.

Already, the story flows better. Seems more cohesive and somehow more real. I’ve done the right thing and dug out those extra words that were getting in the way of the beautiful whole.

Mind, Body and Writing

A friend of mine who has endured cancer treatment and chronic pain issues for the last several years recently announced that she was taking a break from writing. Cognitive issues related to chemotherapy have made story structure and continuity, even word recall, a huge challenge for her. But even more than that, I think she is tired of the struggle to cope, to be productive and meet deadlines. And maybe she’s just tired, period.

Because writing does take a certain physical stamina. It doesn’t seem like it should. After all, you sit while you’re doing it. Some people even recline in bed as they write on a laptop. I’m pretty sure most non-writers look at writing as very non-demanding physically. I’ll never forget when Stephen King was injured in that freak car accident and one of the patrons at the library where I work said something to the effect of “Well, maybe now he’ll be forced to do nothing but write and will get his books finished faster.”

Not only did the remark seem incredibly callous, as if King being injured was a positive thing, but it also seemed very stupid. Someone injured and in pain is not going to be a productive writer. And indeed, that experience took a terrible toll on King and his creativity for a number of years, as he has documented in various autobiographical pieces.

Writing can be an escape and a rejuvenating experience. But it takes energy, and energy comes from a healthy body. Many successful writers when interviewed will talk about the importance of physical exercise in their daily routine. They know that keeping the body in shape and moving helps keep the words and story ideas flowing. And recent studies have shown that physical exercise helps stave off dementia and cognitive decline as we age.

My friend needs time to heal, to learn ways of coping with the damage that chemotherapy and chronic pain have wrought on her body and her spirit. We speak of “filling the well”—through life experiences, travel, contact with other people, through living a full and interesting life. But sometimes “filling the well” involves resting. Simply being, rather than always doing.

I tend to be rather driven, especially in regards to writing. I set goals for myself and get frustrated when I don’t meet them. I was very productive the first part of this year, but then life intervened. Both good and bad things have sucked up my time and reduced my writing pace to a crawl. My lack of productivity has gnawed at me and increased my stress. And then I met with my friend and she discussed her decision, and I realized that I need to remember to nurture and care for myself physically if I want to have the energy and spark to be a productive writer.

When I started out, I saw writing as an escape from stress and a source of positive energy. But as I’ve gotten older I realize that writing requires physical energy even as it produces positive mental energy. Which means it’s important to do things that help me increase my physical vitality. Exercise is one of those. But more subtly, taking it easy can also help. There are activities I used to see as wasting time or taking me away from writing: Puttering in my garden, reading the newspaper or a magazine. Having sociological discussions with my daughter. Hanging out on the patio and listening to music with my husband.

I used to feel guilty for doing those things, but I’ve begun to understand that they help “fill the well” in an important way. Those activities relax me and reduce my stress, which rejuvenates me physically so I have the energy to write.

Your Fantasy, Or Mine

Some of my friends talked me into entering my latest book in the RITA, the Romance Writers of America’s annual contest. One of the requirements for entering is you have to judge seven books. And since they don’t want you to judge the category you’re entered in, the books they send are a random mix of other sub-genres. The entries I received were all over the place: I had a short historical romance (the same genre as I write although with fewer words), two short contemporary romances, two contemporary novellas, a romantic suspense and an M/M romance (love story about two guys).

You might think the M/M romance would be the hardest for me to evaluate, because it’s a genre I don’t read and also completely outside my own experience. But actually, the only trouble I had with the M/M romance was deciding if it really was a love story or a mainstream, coming-of-age novel that featured a romance. (One of the RITA eligibility requirements is that the book has to have a romance as its main focus.)

The books I really struggled with were the short contemporaries. At first reading, they seemed hopelessly clichéd. For one thing, in both books the heroes were billionaires, and in a position to provide the heroine with a life of total ease and comfort. Right. And we know how often that happens in real life. And there were other well-used tropes: a secret baby, a mix-up between twins, and a hero who is a shallow playboy until he meets the one woman, the heroine, he can’t live without.

I sighed as I started the first short contemporary. Then I began to get depressed. Both of these books were published by the biggest romance publishers out there, and had worldwide distribution. I’m sure the authors have made several times as much money on their books as I made on my romance published by a small press. But that wasn’t really what discouraged me. What got to me was the realization that these books were much more successful than mine because of the fantasy they presented. No matter how trite and ridiculous it seems to me, that fantasy is clearly shared by enormous numbers of readers. These books were successful because they gave those readers what they wanted, and what those thousands of readers wanted was a fantasy that had no meaning for me.

This realization put me in a tailspin. I began to wonder if there was any point to my continuing to write romances. For a couple of days, I considered changing genres. But the vast majority of the story ideas that come to me are romances, and they’re what I enjoy writing. They are also the only genre in which I’ve ever had any real success. So it seems stupid to stop writing romance now.

I shook off the mood of gloom and defeat and finished reading the two contemporary romances. And one of them, I have to say I actually enjoyed. It seemed silly in places and some of the plot twists made me roll my eyes, and the author changed viewpoint so much that any editor I’ve ever had would have thrown up their hands in despair. But overall it was a fun read. A bite of cotton candy compared to the dark, gritty mysteries that make up a large portion of my reading fare.

The book was gone from my mind nearly as soon as I finished it. But while I was reading, I have to admit I experienced a pleasant escape from real life. I can almost understand why books like this are so popular. Because it is fun to completely forget reality for a time and pretend. Fantasies are wonderful things that can get us through our often unlovely, sometimes miserable lives.

I still struggle with the fact that my preferred romantic fantasy is a lot different than most readers. But I remind myself that there are some people who share my vision. Who want a love story where the characters are a little more flawed and realistic and face real danger and conflict. Over the years, I’ve sold quite a few books and some have been nominated for awards. I’ve received fan mail and interacted with a number of readers who thoroughly enjoyed my books. Not many, maybe. Not enough to make this a career that will pay my bills. But enough to make it worthwhile for me to keep writing. Because although the number of readers may be small, as a writer, I’m providing an enjoyable escape for more people than simply myself.

On a final note, one of the novellas was exceptional, and the historical romance was pretty good, too. And I learned a lot, not only about romance and romance readers, but about myself.

The Muddle

One of my favorite writing quotes is, “Every book has a beginning, an end and a muddle.” It’s been true of every one of my books. The first few chapters flow. My characters are vivid and alive. There’s conflict and motivation galore. I can see all the plot points lining up. Everything is moving along nicely. And then I descend into quicksand and my story starts to flounder and flail and slowly sink.

My plot derails. My characters’ motivation stops making sense or feeling right. I can’t figure out the next scene. Or the one after that. My characters refuse to say their lines. Seemingly because they don’t know what to say. It doesn’t matter if I know how the book is going to end. Or even if I'm clear on what will happen in the last third of the book. I’m stranded in the no-man’s land of the middle.

I thought it would be different this time. After all, I’m not writing this book from scratch. I’m rewriting a story for which I have two complete manuscripts and a detailed synopsis for a third version. In theory, I’ve already made it through the “muddle” of this story—twice. But it doesn’t seem to matter. I get stuck. Horribly, wretchedly stuck. I write paragraphs and delete them. I start in a different spot and write some more. And delete that, too. I get discouraged. Maybe I should shelve this project for now. Write on something else for awhile. But superstitious dread won’t let me. The fear that if I quit now, I’ll never get unstuck and figure out the story. I’ll never get past the middle and finish the book.

So, I do what I’ve always done. I think about the story. At night, before I go to bed. In the morning when I wake up. During the day when I’m doing things that don’t require much focus. I contemplate jumping ahead and writing a scene later on. But I’m not sure that will work. If I don’t know where the story goes next, how will I tie everything together and have it make sense?

This time it is a “snowday” from work that rescues me. I finally have a chunk of hours when a dozen other tasks aren’t insisting on my attention. I do what a lot of experts advise: put my butt in the chair and stay there, working at it until the immovable plot starts to move. Once it does, it is like a logjam getting unfree. Everything flows. Clear river ahead.

I think that taking the time to work through the tangle in one sitting is part of the secret. And thinking about the story and letting it foam and fester in your sub-conscious for a few days also helps. But I still don’t understand the actual process that brought about the breakthrough. I can’t remember any of the details. It’s like giving birth; your mind blocks it out. Not because the process is so painful (Not quite !), but because when it’s happening, you’re so focused that there are no circuits in your brain available to imprint the memory.

Which is a darn shame. I’d really like to remember my thought process at the time, the exact steps I took to free my story from the dreaded muddle. Because I know I’m going to have to do it again…and again.

Rethinking Book Promotion…Again

Recently, the woman who was promoting my books through social media announced she is quitting the “virtual assistant” business. She just can’t make a go of it anymore. And no wonder. The results I get from her promotional efforts have dwindled each month, and I’m sure other authors who use her services have seen the same trend. We can no longer justify paying for promotion that doesn’t increase our sales, which means our promoter is out of a job.

I signed up for her virtual assistant services nearly a year ago, as a means of reducing my guilt over my own pathetic promotional efforts. In our arrangement, I would pick a couple of my books each month, and she would tweet about them and feature them in her e-newsletter. At first, I could see results. My sales for the books featured would increase. I also credit her for helping my most recently published book hover in the top 50 list in its sub-genre for several weeks last fall. But now, unless I do a 99 cent sale (which reduces my income on the books to a depressing level), I can’t see a difference between the books she’s promoting and sales of my other titles.

I’ve tried several other promotional services. I’ve spent relatively small amounts: $40 here, $20 there, and once, $99 for a promotion that was supposed to get me twenty-five reviews. (I ended up with about fifteen.) Most of the services were busts. Recently, I paid a company $40 to feature my 99 cent book in their newsletter for a week, and had zero sales of the book for the week.

Other authors I know are becoming similarly frustrated. Oh, there are promotions that work, like Bookbub, but they cost hundreds of dollars and they are very picky about the books they feature, especially those from indie-authors. Also, you have to make the featured book free or 99 cents, which means unless you sell thousands and thousands of books, and/or you have several books out and the promotion significantly increases sales of your other titles, it isn’t possible to earn back what you spent.

The most troubling aspect of recent developments is that a year ago a lot of these promotional tools/techniques worked. When I first indie-published my backlist four years ago, there were proven ways to promote your book and increase sales. Every year since then, fewer and fewer things seem to succeed. The industry and the promotional dynamics keep changing, always in a negative way.

In her letter to her clients, my virtual assistant pointed out that part of the problem, besides there being so many books available, is that there are now so many competing companies doing the same thing. Book promotion has become a whole industry in itself, attracting large numbers of social media savvy people looking for a way to make a living or to at least supplement their income.

Not every author is in my situation. Several authors I know have cracked bestseller lists and done very well. And done it without spending a fortune either. But in most cases, they write series and have been slowly building up their following to get to that “break-out” book. And/or they write in a genre that is particularly popular right now.

Those are the only proven things that seem to help sales:  writing a series and writing in a popular sub-genre. There is one other secret, and that is having a new book out every few months, the more often the better. Neither of my series have really caught on, and I refuse to write books in a particular genre simply because it’s popular. (My muse would mutiny, and I’d never get anything done.) So all I can do is keep plugging away and writing steadily, hoping that if I keep publishing I will eventually gain ground. Maybe if I completely give up dabbling in promotion, the time and energy I save will help me write a little faster and gets books out more often. It’s worth a shot.

The Story In My Head

There’s a recent TV commercial that shows people listening to audiobooks, and as they listen, the story comes to life around them. A woman on the beach listens to a science fiction story and her surroundings alter into an inter-planetary landscape. A young man caught up in a historical novel looks up to see his breakfast table peopled with characters in eighteenth-century garb. It’s a great commercial, and reminds me vividly of how the stories I’m writing take over my life. Or at least, they used to.

For years, I carried the world of whatever book I was working on around in my head. While I did laundry or the dishes, I would find myself transported to a longhouse in ninth century Norway or a castle in eleventh century Wales. As I checked out books for patrons in my job at the library, the young mother with toddlers would transform into my heroine in a medieval gown. Fetching music CD’s for a young man in a t-shirt and cargo shorts, I envisioned my hero in chain mail and tattered surcote.

I would think about my story before going to sleep at night, when I woke up in the morning and those times during the day when routine tasks allowed my mind to wander. My body might be functioning in the everyday world, but my mind was elsewhere, consumed by the struggles and passions of my characters.

Much of my writing time was in the morning before work. Often in the middle of a scene, I would realize I had to quit or I would be late. I would get up from my computer in a trance-like state, grab my coat, drive to work, greet my coworkers and take my place at the circulation desk. Then, and only then, would I leave my story completely behind and re-enter the reality of my life.

For so long, having a story alive in my head was a constant. Then, a few years ago, it left me. I no longer walked around seeing historical landscapes or struggled with my characters’ dilemmas during the work day. Unless I was at the computer and actively writing fiction, I seldom thought about my books. Writing and my stories became a separate part of my life.

The change may have come about because I was so discouraged about my career. So many editors and agents had failed to engage with my characters and come to love them, it started to feel like they were real only to me. I decided I was writing mainly for myself. As a result, my stories became less compelling and consuming. My characters lost their flesh and blood power and grew transparent and frail and fictional.

Another reason for the change might be that my head became filled with other creative urges. My mind’s-eye saw plans for my garden, or remodeling ideas for my house. I imagined scenery from the trips I was planning, rather than the landscapes of the stories I was writing. Now that I had the time and money to indulge my longing for beauty and adventure in the real world, I started to rely it, rather on the world in my head, which had been my companion since childhood.

Taking a year off from writing fiction to indie-publish several books didn’t help either. I spend my creative energy thinking up cover images and blurbs, rather than planning novels. When I finally got back to writing fiction, it was much more difficult. The books didn’t follow me around, demanding my attention. I could shut them away, limiting the power of my stories to affect me to the small amount of time I was actually writing. Because I wasn’t spending as much time with them, solving my characters’ problems took a lot longer. I should have been able to write faster, since I was more experienced and had more free time to write, but it was taking longer and longer for me to finish a book.

But something happened over this past year. I once again started to feel that real life wasn’t enough. My garden lies dormant half the year. The time between trips stretches into months. There are no compelling home improvement projects to obsess over. What’s a girl to do? Well, write, of course. And not just write, but let the story take over my life.

It’s there waiting for me when I wake up. Niggling in my consciousness during the day. Blooming into life as I try to fall asleep. The story in my head is back. I’m so glad.