By Jeffe Kennedy A year ago, a gal I knew through Twitter pinged me and asked if I’d consider attending her conference as a featured author the following spring. She promised me Florida beaches in February, enthusiastic readers and great, organized programming. Wow – did she ever deliver! I just last night returned from the…
Category: Blog
Paying for it
By Mary Gillgannon In the month since my latest book came out, I’ve dutifully attempted to promote it. I updated my website, guest-posted on nearly a dozen blogs, tweeted and Facebooked (in my own pathetic way), had a Goodreads giveaway, and engaged the help of the other authors on my publisher’s promotion loop to get…
MORE POLITICS IN FICTION
By Kevin Paul Tracy After writing last month’s column on infusing your fiction with real-world politics, I thought I’d address this month’s column to how to infuse fictional politics into your fictional world. In fiction it is often necessary to build a world as a stage on which the events of your novel or series…
Guest Post – Betsy Dornbusch: The M Word
By Betsy Dornbusch Marketing is a dirty word in publishing. The publishers don’t do it, the writers don’t want to do it, and it doesn’t work anyway, right? I mean, how many times do readers have to hear about a book before they buy? Three? Eleventy-hundred? Who knows?! Might as well do nothing. If you…
Tales from Long Shots in Book Marketing
By Mark Stevens I hopped in the car and flipped on the radio. Scott Simon (rock star reporter and host on National Public Radio) was wrapping up a Weekend Edition interview with a guy reviewing books. I only caught the tail end of the chat, but Simon said something like: “…and that was our London…