“How did you reach people in the beginning?” People ask me that more than any other question. Here’s the answer. Market Analysis 1. I made a determination that I wanted to write and to see if I could find an audience. 2. I looked at my interests and skill set. I decided that I was…
Tag: social media
Looking Backward, Looking Ahead
We’re coming down to the cusp of the year. Between the solstice and the new year, I try to look backward to see what happened and to look forward to see what the new year might offer. I’ve written about some of my personal milestones in the last year—Smarter Artists, the Nebula Awards, becoming the CFO…
A Few Notes On Discoverability
Discoverability is one of those newish buzzwords that tries to describe the process by which a reader finds a book to read. It’s a subject I’ve thought a lot about and one that keeps coming back to haunt authors. It’s Not The Book The problem with the generally accepted view of discoverability is that the…
How to prepare for the Colorado Gold Conference
The Colorado Gold Conference is coming up next month. I know I look forward to this event all year long. Seeing my fellow writers, gabbing about the previous year and celebrating my friends’ publications are all things I do at the Gold. I also take classes, eat way too much and bar con after dinner…
The Networked Economy
And now for a few harsh words about operating in the Networked Economy. The problem for most indies—particularly new ones—isn’t producing a book. Once you’ve gotten a full draft written, the rest is mechanics. Cover art is cheap. Editing is relatively cheap. Conversion from word processor to ebook, and even paper, is cheap. After you…