All I want is a place to write. All I want is a place to write and a pot of good coffee. All I want is a place to write and a pot of good coffee until it’s time for a beer. All I want is a place to write with a view. All I…
Tag: marketing
The Networked Economy
And now for a few harsh words about operating in the Networked Economy. The problem for most indies—particularly new ones—isn’t producing a book. Once you’ve gotten a full draft written, the rest is mechanics. Cover art is cheap. Editing is relatively cheap. Conversion from word processor to ebook, and even paper, is cheap. After you…
Wag the Tail
I keep running across statements saying things like “The average self-published author only sells 500 books in his lifetime” or “The average author earns less than X dollars/euros/pounds a year.” Here’s the problem, and it goes back to the idea of the “long tail.” Average (or arithmetic mean) is a measure of central tendency. It’s…
“Yes” Is Conditional
I’ve written about this in the past – this notion that on social media “yes” is conditional. I attended a writing conference in late February that made me think I need to write about it again. Here’s the thing: The beauty of social media is also its terror. Everybody on social media gets to tune…
Double-Dipping Genres
A member of my critique group is wondering if creating a pseudonym for certain genres would bring better sales. That same author is itching to write in more than one genre at the same time, under the same name. Here are some thoughts to consider. If you have an uninspiring name for the type of…